New B2B Product Introduction

AirMax | FCI

Create co-branded B2B promotional marketing materials and sales enablement for the FCI AirMax. This campaign targeted design engineers and focused on the unique air cooling design of these connectors. The campaign was highlighted by a weekly unique paper airplane design driving opt-in email list growth.

  • 35% targeted Opt-in list growth
  • Sample requests exceeded supply in only 8 weeks
  • Directly contributed to expanded product lines
  • Campaign Theme
  • Micro Site
  • Email Campaign
  • Print Ads
  • Direct Mail
  • Product Brochures, etc